You’re just a salesperson, standing in front of a prospect… asking them to love your product.
It’s the romantic comedy of errors that can be the selling profession. See the thing is, selling and dating are a dynamic duo of similarities, that frankly we don’t talk enough about. So let’s unpack the parallels shall we?
It’s 2024 (or as we like to call it: twenty twenty more!) and we’re not just talking about achieving more; we’re talking about redefining what ‘more’ means in your bustling, opportunity-rich sales universe.
Let’s face it, taking a holiday often feels like a mythical concept, akin to spotting a unicorn in your backyard. You’re so deep in the trenches of your business that the idea of sipping cocktails on a beach seems like a plot from a 90’s romcom movie. But fear not, with a sprinkle of strategy and a dash of tech (hello, Skynamo!), you can actually take that December getaway without your business falling into anarchy.
Sales in the B2B landscape can often feel like wandering through a zoo: each customer has their own unique attributes, environments, and needs. As wholesalers, manufacturers, and distributors, it’s crucial to not just feed these animals but to understand them. But fear not! With Skynamo RADAR, you have the perfect guide to help you not only understand but also profit from this diverse ecosystem.
Hey there, business buffs! Let’s face it, we’ve all been there: firing off a quick message to a team member on chat apps like WhatsApp, hoping they’ll remember that important client meeting or update the latest sales figures. But is “quick” always “quality”? Here’s a lowdown on why chat apps, as handy as they are, might just be the wrong tool for your B2B sales squad.
A sales manager’s ultimate goal is to get their entire sales team to deliver. When a sales accountability culture is introduced, it means everybody pitches in and pulls their weight. If the company plans to achieve its target, everybody from the junior salesperson to the senior sales executive does everything possible to deliver results.
However, more eager sales representatives may deploy less-than-savoury tactics to hit their numbers. This includes undercutting rivals by offering steep discounts, which can negatively affect the bottom line. Instead of helping, these measures can push the goal out of reach.
Sales is one of the most important divisions in any business. Even the greatest products will collect dust without adequate sales efforts. The better you can empower your sales team, the more inventory they can push. These soaring sales numbers begin with company leadership learning the ins and outs of managing sales team expectations.
When selling cosmetics online, accurate data and a customer-driven strategy are a must. A well-defined sales process can help raise your firm’s bottom line.
Breaking into the online beauty marketplace comes with a unique set of challenges. While the convenience of digital stores is always appealing, most cosmetics consumers are quite particular in their preferences. As a result, new industry players and start-ups face mounting odds of making it big. Without an established sales process, the journey can prove even more difficult.
Rising inflation, market volatility, increased unemployment, and shrinking GDP contribute to growing global recession fears. Unprepared businesses are especially worried, and with good reason.
If you’re unsure of how to handle the customer, labour, and financial challenges of recessions, you aren’t alone.
Let’s explore what a recession means, how to spot one, and how you can prepare to weather the storm.
The business world is seldom static. While you always hope for periods of growth and expansion, downturns are inevitable. But sticking your head in the sand won’t protect you from slow seasons, low B2B sales, and harsh economic conditions: when times get tough, smart entrepreneurs prepare.
Nobody likes failing. Just ask any salesperson what their greatest fear on the job is; they’ll usually respond with the fear of rejection. Despite being offered the best prices on the best products, clients will still find a reason to say ‘No.’ It’s not personal, it’s business.
And yet, sales anxiety persists – and it affects everybody no matter where they are on the totem pole. But is sales anxiety the main cause of diminishing sales success?
When things are going well, it’s easy to sit back and stay the course. This is especially true with your sales team. Why rock the boat when you’re sailing smooth? Most managers start pushing if their teams haven’t hit their targets or they see more potential. But shouldn’t effective leaders empower their sales teams in both bad times and good?
Of course, they should. Empowering your team is always the right move. Research confirms that empowering employees provides them with a better work environment where they can perform even better.